Website design & SEO-optimised websites in Ballarat
Based in regional Victoria, working with clients across Australia through Squarespace design, SEO and visual storytelling.
Your brand has a story—let’s bring it to life.
At The Ginkgo Tree, we collaborate with small businesses, creatives and community-minded organisations across Australia who want a thoughtful, human-centred custom designed Squarespace website.
We ensure your message feels authentic, visually distinct and strategically aligned with your business goals. Alongside web design, we offer custom illustration to elevate your brand.
Based in regional Victoria, we bring a calm, relationship-first approach where creativity and results work together.
Meet the Creatives Behind The Ginkgo Tree
We’re Emma & Jarrod Hall, the co-founders of The Ginkgo Tree Creative Studio—a boutique creative studio based in Ballarat, Australia. With a lifetime spent in marketing, video, and events, storytelling has always been at the heart of everything we do.
The Ginkgo Tree is the culmination of our passion for authentic, meaningful creativity—where strategy meets artistry, and every project is designed to connect and inspire. We take a personal, boutique approach, working closely with creatives, artists, NGOs, and wellness brands to craft websites, videos, illustrations, and events that truly tell a story.
Strategic Squarespace Web Design That Gets Results
Your website should do more than just look good—it should attract, engage, and convert. As a Squarespace web design and marketing specialist, I create beautiful, high-converting websites that seamlessly integrate SEO, email marketing, and lead generation. Whether you're launching or leveling up, I'll help you turn clicks into clients with a strategic online presence.
“I used The Ginkgo Tree to develop my website and it has been humming along ever since getting great search engine results… her ongoing support and assistance is brilliant.”
Fiona Dundas, Fiona Dundas Relationship Counselling
Training & Workshops for Organisations
We run fun, practical, and story-led training sessions for business owners, councils, community organisations, arts groups and wellness collectives. Our workshops help teams build confidence in Squarespace, SEO, storytelling, video content creation and brand messaging, without overwhelm or jargon.
Travel & tourism content
We also collaborate with select travel and tourism brands across Victoria to create social media content rooted in place, story and experience. Through our Hidden Lanes platform, we offer authentic, on-the-ground content creation for destinations, tours and accommodation providers who want to reach a genuinely engaged travel audience — not just polished ads.
SOME projects WE’VE LOVED WORKING on
